Error: no header row found
Download the Sponsored Products 'Search term' report, not a campaign or targeting report.
Error: missing column(s): sales, orders
Use the default Search term report columns; do not delete columns before attaching.
My brand searches are listed as negatives
Add your brand words with --protected "brand,other" (or say them in your Claude message).
Too many negatives on a small account
Raise --min-clicks, for example to 20.
Claude does not use the skill
Check it is switched on in Settings → Capabilities → Skills, then name it in your message.
The script says a column is missing
Rename your header to one of the names in README, or say the mapping in your message.
Code execution is off
Skills with scripts need code execution enabled in Claude.ai settings.
FAQ
Does it change my campaigns? No. It writes lists. You add the negatives and keywords yourself in Campaign Manager.
Do I need to give my Amazon login? No. Download the Search term report and attach the file.
Is the free version limited? It shows the top 10 negatives and top 10 keywords from one report, with full counts. No account or monthly cap.
Which marketplaces? Any marketplace whose Search term report uses the standard column names, including amazon.in and .com.